The Career Accelerator is a 12-month course created by WELL founder Clare Purvis to empower women in healthcare innovation. Based on Clare’s experience in digital health, the program helps women become influential voices and avoid the struggles she faced early in her career. The branding for the Accelerator, while connected to WELL, stands as its own entity. The logo features a sleek, modern design with an icon that doubles as an arrow and the letter “A,” symbolizing progress and mentorship. The color palette of dark green, light green, black, and white reflects the brand’s commitment to growth and innovation in the healthcare industry.